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Automation Consulting Services vs Craftt: an honest comparison of two Attio partners

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Published 6 min read

Tested in live Attio workspaces.

Short answer: Automation Consulting Services and Craftt are both listed Attio expert partners, but they are not competing for the same job. Automation Consulting Services is an operations engineering shop for the mid-market, at Core tier in Attio's directory with 5.0 from 4 reviews. Craftt is an AI-native Attio agency at Core tier with 5.0 from 16 reviews and 30 implementations, selling a published, flat-priced build — $2,500 for the full seven-day sprint — with six Claude agents included and a live-in-seven-business-days-or-you-don't-pay guarantee. Below is where each one is genuinely the better hire.

color:var(--color-text-heading)]">Disclosure. Craftt wrote this page, and we are one of the two options on it. So everything said about Automation Consulting Services here comes from their own website and their public [Attio expert directory listing, linked at the bottom — not from our opinion of them. Where they are better than us, we have said so. If you find something here that is out of date or wrong, tell us and we will correct it.

Who Automation Consulting Services is

Automation Consulting Services builds integrated sales systems for mid-market businesses, with a strong focus on manufacturing. It sits at Core tier in the Attio expert directory with a 5.0 rating from 4 reviews.

Their framing is operations infrastructure for $10M–$50M operators: connecting CRM, operations and communication tools into unified workflows. They claim 80–245% increases in net profit over 12–24 months for clients — a large claim, and one you should ask them to substantiate with references before it moves your decision.

Matthew Piwko brings 10+ years of software development, Zapier Certified Solutions Partner status and verified Attio Expert Partner status. They also implement HubSpot, Salesforce, Pipedrive and Close, and offer a free discovery call with engagements that can begin the same week.

Where Automation Consulting Services is the better choice

Three things they do that we do not, or do not do as well:

Manufacturing and mid-market fluency. A $30M manufacturer's sales process involves quoting, lead times, production capacity and distributors. Almost nobody in the Attio directory works on that shape of business, and Craftt does not.

Zapier certification. Formal Zapier partner status is a credential, not a self-description, and it matters if your operations run on a long chain of automations.

Multi-platform neutrality. Implementing four other CRMs means they can tell you Attio is wrong for you. We cannot, credibly.

Where Craftt is the better choice

Attio-only depth. One product, 30 implementations, and no attention split across HubSpot, Salesforce, Pipedrive and Close.

Published pricing and a delivery guarantee. $2,500 flat, seven business days or you don't pay. Automation Consulting Services offers a free discovery call and quotes from there.

Six Claude agents. Built to your process, shipped with the workspace, documented, yours to keep, running on your own account.

Fit for smaller teams. Their stated audience is $10M–$50M operators. If you are a fifteen-person B2B startup, you are below their centre of gravity and squarely inside ours.

Side by side

Automation Consulting ServicesCraftt
Attio directory tierCore — 5.0 from 4 reviewsCore — 5.0 from 16 reviews
Audience$10M–$50M mid-market, manufacturing focusB2B startups, scale-ups and funds
Platform coverageAttio, HubSpot, Salesforce, Pipedrive, CloseAttio only
CredentialsZapier Certified Solutions Partner, Attio ExpertVerified Attio Expert
Published pricingFree discovery call, then quotedYes — every tier published
Delivery guaranteeCan start same week; no delivery guarantee publishedLive in 7 business days or you don't pay
Shipped AI agentsFull-stack AI implementations offeredSix Claude agents in every sprint

Directory tier and review counts are taken from the Attio expert directory at the time of writing; implementation counts are what each partner reports about itself. Both change, so check the directory before you decide.

What each costs

They do not publish figures. Craftt does: $0 / $700 / $1,500 / $2,500 / $900 per month. Mid-market operations work is generally scoped and generally larger than a CRM build, so expect a different order of magnitude if your project is the ops-infrastructure kind.

For reference, Craftt's whole ladder is published on the pricing page:

  • $0 — 48-hour written audit of your workspace or current CRM. Yours to keep and act on even if you never hire us.
  • color:var(--color-text-heading)]">$700 — [standalone migration from your legacy CRM. Deduped before import, verified against your source, three business days. Credited in full against anything you buy next within 90 days.
  • $1,500 — tune-up for an Attio workspace you already have. Data model and workflows reconfigured, broken automations rebuilt, up to three Claude agents.
  • color:var(--color-text-heading)]">$2,500 — the [seven-day sprint. Full build, six Claude agents, Notion documentation, team training, 30-day post-launch tune-up. Live in 7 business days or you don't pay.
  • color:var(--color-text-heading)]">$900/mo — [optional operating layer. Runs on your own Attio account. Cancel any time; nothing to unwind.

How to decide

Hire Automation Consulting Services if:

  • you are a manufacturer or mid-market operator and the CRM is part of an operations problem
  • you want Zapier-certified automation across systems
  • you are not sure Attio is right and want someone who implements the alternatives

Hire Craftt if:

  • you are a B2B software or services team and the CRM is the project
  • you want the AI agents included
  • you want the price and the date on the page

If you are still weighing it up, the cheapest way to test either of us is to make us do something small first. Ours is free: a 48-hour audit of whatever you have now, written up, yours to keep whether or not you ever pay us a cent. If the audit is not sharp, you have lost two days and nothing else.

Also worth reading: every Attio expert partner compared side by side, how to choose an Attio implementation consultant, and what an Attio implementation actually costs.

Official sources

Attio documentation used to verify this guide:

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